Principles that we take on to

Ownership

 

ElMasria is an Egyptian company 100-percent; That ownership means extraordinary perfor-mance by employees and outstanding value for clients; every employee and business partner has something to contribute to ElMasria’s construction teams; this belief is the key to mutual success.

Diversity

ElMasria values men and women of diverse ages, religions, and ethnic backgrounds.
What binds people together, regardless of jobs or personal characteristics, is a shared set of core values: honesty, integrity, respect, passion, and the development of a dynamic culture where everyone can learn, teach, improve, and add value for clients.

Safety

ElMasria will not compromise the health and safety of its people.
ElMasria employees look out for each other with a goal of zero incidents.
Creating a safe and healthy work environment is a part of ElMasria’s dynamic culture. The value of safety at ElMasria is instilled in everything it does through a guiding principle.

Effective Communication

ElMasria provides the accurate and timely information required to support good decision-making.

Mutual Obligation

In return for adding value in the business, ElMasria employees can expect to perform meaningful work and to have satisfying careers.

Mobility

ElMasria’s geographic diversity is an asset.

Our objectives

  • Consolidate our position as a private construction company serving the public interest.
  • Continue our domestic expansion in equivalent growth markets
  • Sustain our leadership in tour-ist activities expand our investment & energy in hotels activities .

Our strategy

ElMasria’s strategy is based on the joint ventures & Franchise business.

Our Goals

Because ElMasria’s business activities are positioned at the hotels, tourist resorts & commercial malls, they will benefit from substantial and sustained investments designed for long-term trends in these sectors.

Our commitments

  • To ensure the long-term success of our business model, ElMasria strives to create long-term value for its customers, shareholders, partners and society at large.
  • Quality – ElMasria’s quality management program has been formulated to ensure a commitment to quality is apparent to all employees, clients, design partners, and trade contractors.
    This commitment ensures quality performance, and improves client and design team satisfaction.
  • Sustainability – ElMasria’s growing commitment to sustainability is grounded by the guiding principle of social responsibility and environmental stewardship.
    ElMasria realizes the importance of more than just economic sustainability by also making a positive impact in local communities and environment.

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